Production and marketing of China Yellow Broiler

In the last 20 years, China’s Yellow Broiler with top quality has been developing fast with annual increase of 15%. In 1980, the number of take-off of the broiler was 150 million, and they were respectively 600 million in 1990 1500 million in 1998. The production of Yellow Broiler in China accounts for 30% of white feather broiler. Different from broiler－type chicken, China Yellow Broiler can be divided into three types based on the growth: fast growth type, medium growth type and top quality type (relative slow growth) and distributed widely. Different markets have different requirements for growth and appearance of the broiler.
1. Markets for fast growth type
The markets in Shanghai and provinces of Jiangsu, Zhejiang and Anhui require the fast growth type and the average bodyweight should reach 1.3 kg-1.5kg within 49days while neglecting the characteristics of 3-yellows. Influenced by diet habit in local areas, farmers are like to raise male broiler.
2. Markets for medium growth type
The markets are mainly in Hong Kong and the Pearl River delta region and female chicks are very popular on the markets while the male chicks are marked to outside the areas. The female broilers are marketed at the weight of 1.5~2.0 kg within 80~100 kg, with strict requirements on the 3-yellows.
3. Markets for top quality type
Provinces of Guangdong and Guangxi are the main markets for the type, requiring the bodyweight of bullet broiler reach 1.1-1.5 kg within 90~120kg.

Source: www.hbpoultry.com